| |
|
Retailing
holds room for dramatic growth in Kolkata.
-
It is a myth that West Bengal is conservative:
The urban expenditure per household in West Bengal is the fourth highest in India (after Delhi, Maharashtra and Goa, based on NCAER study figures).
-
There is a huge consuming population here:
With the exception of Maharashtra, West Bengal had more middle-upper and middle-high income households (34.34 lacs) than any other state (based on the last NCAER study figures). -
Kolkata has cash:
3.36 lac households earned in excess of Rs.106,000 per year in 1995-96, the third highest in the country (after Mumbai and Delhi).
|
|
|
|
-
Kolkata's earning capacity has increased significantly over the last decade:
There were only 153,000 households in Kolkata that earned in excess of Rs.42,000 in 1985-86, comprising 7.66% of the city's population.
Interestingly, ten years later, the number of households earning in excess of Rs. 50,000 per annum had increased to 15.42 lacs - a near ten-fold increase - and this proportion had increased to 58% of the city's population.
|
|
|
|
A change
in the Kolkata mindset.
-
Declining dependence on Fixed income sources; stronger willingness to spend.
- Beginning to live better, kick starting a housing boom.
-
Rising housing values of up market properties, contrary to a flat real estate market nationwide.
-
Always avid travelers; now traveling outside the country more often.
- A more liberal use of credit cards.
- A greater propensity to eat out.
|
|
|
|
|
|
|
|
|
|
|
